Ten Marketing Ideas for Increasing Traffic to your Blog
Get a social networking presence- Social Networks such as Facebook and LinkedIn have grown exponentially. If you can tap into this growth and redirect some of their traffic to your site, it can only do positive things.
Searching Engine Marketing- Bid on relevant keywords and topics with programs such as Google Ads or Microsoft Ads to gain a higher rank on their sponsored listings.
Search Engine Optimization- Make the layout/design and relevant keywords for your site search engine friendly so that the site gains a higher rank on natural organic searches.
Create an affiliate program- Create opportunities for other webmasters and bloggers to drive traffic to your site in return for nominal compensation.
Free stuff- Give away something of value for free.
Promotional Contest- Set up contests, games, trivia challenges, etc. to keep people entertained and give them incentives to participate.
Create a widget- A small gadget with the hottest topics that could be spread virally through the internet.
List your blogs in blog directories- Many blog communities have arisen with lots of members. Having your blogs listed here will make it easier for other bloggers to find your content through routine searches.
Syndicate content to other sites- Many publishers are looking for additional content to add depth to their site. Selling some of your content to them would increase your web presence and thus is a practical marketing tool.
Blog Forum Representative- Have designated representatives who go to other blogs or forums and participate in discussions related to topics you cover on your site. Once people see that your people have knowledge and experience, they will look back to where your representatives came from, namely your site.