Lafayette Louisiana Business Climate - Yesterday and Today (Thursday July 17 2025)

Lafayette is an economic center of South Louisiana. Lafayette's economy started out as an agricultural system (sugarcane, cotton, and corn) and later transitioned into retail and entertainment. The discovery of oil in Lafayette also changed the economy and a lot of its workers are currently employed in the oil industry. After the city's growth, it became home to industries as diverse as technology, healthcare, and banking. Corporations with headquarters or big impact in Lafayette include Costco, Amazon, Albertsons, and JP Morgan Chase.

In 2019 Forbes ranked Lafayette as one of the best places for businesses. Federal, state, and local governments provide incentives such as financing assistance and training programs for incoming and existing businesses. In recent news, Lafayette lenders such as local banks met with small business owners at a lender match event hosted by the Louisiana Small Business Development Centers (SBDC) and the United States Small Business Administration (SBA).  Businesses can take advantage of local training programs to educate new and existing employees. Lafayette has some of the lowest priced utilities in the state and some of the fastest internet in the world. 

The region's Cajun and Creole culture create a unique environment for living, working, and playing. Enjoy some nostalgic TV and old (1987) Lafayette business commercials for a limited time at Live Work Play the "Orange Dream 4" YouTube Channel - www.youtube.com/@liveworkplaytheorangedream4. Discuss what it's like to live work and play in Lafayette in a forum topic or blog post at www.greenprofiler.com. Live Work Play the "Orange Dream 4" (the YouTube Channel) and Forest Affiliate Blog (this blog) are family brands of Greenprofiler.com (GP).

 

Ten Marketing Ideas for Increasing Traffic to your Blog

1. Get a social networking presence- Social Networks such as Facebook and LinkedIn have grown exponentially. If you can tap into this growth and redirect some of their traffic to your site, it can only do positive things.

2. Searching Engine Marketing- Bid on relevant keywords and topics with programs such as Google Ads or Microsoft Ads to gain a higher rank on their sponsored listings.

3. Search Engine Optimization- Make the layout/design and relevant keywords for your site search engine friendly so that the site gains a higher rank on natural organic searches.

4. Create an affiliate program- Create opportunities for other webmasters and bloggers to drive traffic to your site in return for nominal compensation.

5. Free stuff- Give away something of value for free.

6. Promotional Contest- Set up contests, games, trivia challenges, etc. to keep people entertained and give them incentives to participate.

7. Create a widget- A small gadget with the hottest topics that could be spread virally through the internet.

8. List your blogs in blog directories- Many blog communities have arisen with lots of members. Having your blogs listed here will make it easier for other bloggers to find your content through routine searches.

9. Syndicate content to other sites- Many publishers are looking for additional content to add depth to their site. Selling some of your content to them would increase your web presence and thus is a practical marketing tool.

10. Blog Forum Representative- Have designated representatives who go to other blogs or forums and participate in discussions related to topics you cover on your site. Once people see that your people have knowledge and experience, they will look back to where your representatives came from, namely your site.